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As the only senior certified GI business consultant in New Zealand, Leigh Paulden’s services are sought after by mid-market businesses serious about growth.

If you want clarity and certainty to make great decisions and sustainably grow your business, get in touch and let’s see how we can move your business forward.

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    09 620 7724

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    03 326 6723

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    027 412 9051

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    PO Box 105483, Auckland 1143, New Zealand

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    Read the latest blog articles

    Your Brand Promise is Not a Marketing Slogan

    Your brand promise is not a marketing slogan. It is the key factor which differentiates you from your competitors. Your brand promise is what brings customers to you, so it must be both competitive and measurable.

    Understanding your Core Customer to drive sales growth.

    We all know that customers are the lifeblood of a business. But how well do you know your core customer? Is your company in alignment to deliver the needs, wants, demands and desires that are important to your primary source of income?