A proven coaching programme built on globally recognised frameworks, delivered by New Zealand’s leading mid-market business coach
With a successful track record of business coaching and consulting with some of New Zealand’s top-performing mid-market firms, Scalable Sustainable Business Growth (SSBG) helps business leaders turn pressure into progress.
Whether growth has slowed, sped up too fast, or feels increasingly hard to manage, we work with you to scale in a way that is sustainable, structured and successful.
Our coaching programme is not a course or off-the-shelf solution. It is a personalised, ongoing engagement built around your business goals and grounded in the world’s most effective business frameworks.
For over 30 years, we have built our experience through global executive education and hands-on work with ambitious business owners. Today, we bring that knowledge to every coaching relationship, helping you scale your business with clarity and confidence.
We understand the pressure mid-market leaders face. You might be overwhelmed by decisions, unsure about your current strategy or worried about losing control. That is where expert coaching and clear frameworks make the difference.

Make Better Decisions With the Right Coaching Support
As a mid-market business leader, you are often deep in the day-to-day. Strategic planning falls behind. Decisions start piling up and the pressure can feel constant.
That is where our mid-market business coaching programme comes in.
We create the space and structure to step back, assess clearly and make better decisions. If you are second-guessing your plan or struggling to regain control, we will help you shift from reactive to focused and confident.
How the Coaching Programme Works
Our coaching is highly personalised and shaped around your goals, challenges and pace of growth.
We begin with a workshop for your senior leadership team. Together, we define your vision, assess your strategy and create a clear focus across long-term and short-term priorities.
Then we work alongside you through regular monthly, quarterly and annual check-ins. These sessions focus on execution, alignment and accountability. You will always know where your business is heading and what needs to happen next.
We stay by your side as your Business Coach, helping you lead through complexity and make the right calls with clarity.
Led by a Trusted Mid-Market Business Coach
When you’re making decisions that shape the future of your business, you need more than advice. You need a business consultant and coach with real-world experience, proven frameworks, and the confidence to challenge your thinking.
Leigh Paulden, Director of SSBG, is one of New Zealand’s most respected mid-market business coaches and advisors. With over 40 years of leadership and business advisory experience, Leigh brings deep business insight and a results-driven mindset to every engagement.
He has undergone rigorous international training in globally proven growth frameworks and applies them with a tailored approach for each business he supports.
Globally Proven Frameworks and Actionable Strategies
Our personalised coaching and advisory services incorporate best practice tools, resources, and strategies from leading strategic business growth programs. These include the 7 Attributes of Agile Growth, Outthinker, Scaling Up, and The Great Game of Business.
These are not separate programmes. Instead, they are used within our personalised approach to guide better decisions, structure growth and solve real challenges.
Proven, simple, practical, and actionable, these leading business growth programs can help you drive and manage growth, think and work smarter, build capability, motivate teams, manage company culture, and achieve scalable success.
7 Attributes of Agile Growth Framework
The 7 Attributes of Agile Growth is designed for business leaders wanting an agile, scalable, and comprehensive structure in an ever-changing market.
Outthinker Growth Strategy
Based on the Outthinker Process and designed to help you create differentiated, breakthrough strategies to business drive growth.
The Great Game of Business
Based on Jack Stack’s work, this time-tested business operating system has a proven track record of helping businesses to solve complex problems.
The Scaling Up Program
More than 70,000 firms around the globe have used the Scaling Up methodology to scale their companies successfully.
Business Outcomes
Companies working with SSBG typically experience:
- 2x or greater cash flow.
- 3x industry profitability.
- Revenue growth.
- Aligned teams and reduced people drama.
- Valuation increase relative to the competition.
- Reduction in the time it takes to manage the business by up to 90%.
- Healthy, strong company culture.
- More time for the right things in business.
- An enjoyment of the climb to success!
Frequently Asked Questions
What type of coaching and advisory support does SSBG offer?
SSBG provides personalised business coaching and expert advice for mid-market businesses focused on achieving sustainable growth. We provide strategic advice to scale your business, boost performance, and tackle common growth challenges.
Are your coaching services tailored to individual business needs?
Absolutely. Every business is different. We start by understanding your goals, challenges, and where you are in your growth journey. Then we tailor our coaching and advice to suit your pace, your team, and your industry.
How do I know whether coaching is right for my business?
If you’re facing growth challenges, dealing with growing pains, or want to strengthen your leadership team, SSBG can help. We work with ambitious mid-sized business leaders who are short on time and looking for clarity, structure, and practical tools to grow with confidence.
Is there a minimum commitment period for coaching or advisory engagements?
We’re here to make a lasting difference, and that doesn’t happen overnight. Our minimum engagement is for a period of 12 months.
We extend two unconditional guarantees to clients:
- If you are not fully satisfied with your results, you can pay the amount of the invoice that you feel you have received as value to your company.
- At the end of 90 days, you can opt out of our Agreement if not fully satisfied with your results (otherwise we are agreeing to an annual relationship Agreement together).
What kind of outcomes can I expect from your coaching services?
Our clients often gain clearer strategy, stronger leadership, more aligned teams, strong execution, better systems to support growth, and improved bottom line profit. Whether you want to scale smoothly, cut through the chaos, or build a business that can run without you, our support delivers real, lasting results.
Learn more about the outcomes we achieve.
How do we get started with tailored business support from SSBG?
It all starts with a conversation. We offer free, no-obligation meetings to understand your business and what you want to achieve.
From there, we’ll suggest a tailored approach that fits your goals and timeline. You can reach out through our website or contact our team directly.